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Lawn care franchise wins prestigious national business award

24-September-2024

GreenThumb franchise owners, Jason and Vicki Bell, have received a national business award recognising their unwavering hard work and commitment to high standards of customer experience, the ongoing success of their business and creation of local jobs.

Applicants to The Great British Franchisee Awards (GBFA) are judged on their performance including business experience, growth, staff retention, customer satisfaction, community involvement and inspired leadership to determine the worthy winners from across the UK. Due to their excellence in each of these categories, the Bell’s are now celebrating the prestigious business award win.

GreenThumb Oswestry and Bridgnorth has been servicing lawns in Oswestry and its surrounding areas since 2008 and now treat over 1,900 lawns from small domestic homes to large country estates. The main focus of the business is to provide excellent customer service and high-quality lawn care to ensure all their customers’ lawns are cared for correctly and that their customers are satisfied with the lawn care they provide.

“We are hugely proud of our GreenThumb business that we have grown in scale and reputation to be the leading lawn care business across Oswestry and Bridgnorth, so we are delighted to be recognised with this great accolade,” said Jason. “We have an incredible team who are reliable and hardworking and they have allowed us to expand the business and deliver the quality services that our customers expect of us. A huge thank you to everyone as we all work really hard to inspire and deliver great service. We continuously look to expand our franchise territories, with the hope to purchase more territories within the next six months. There’s no stopping us now!”

GBFA judges explained that Jason and Vicki had demonstrated that they were operating a well-run strong business in the GreenThumb network, while strictly following the business model and taking advantage of the franchisor’s methods and systems. They said the couple were a great husband and wife partnership and together they effectively use each other’s skills to run and manage the franchise. Although it was a tough start when they launched the business in 2008, the Bell’s have steadily grown two locations with plans to open a third in the near future and have created an excellent company culture of respect, collaboration and mutual support within its team.

The judges were also impressed with the couple’s commitment to corporate social responsibility and their community involvement in events, sponsorship and charitable activities to reflect their dedication to giving back. They concluded that finding a duo like the Bell’s, who are demonstrating great leadership qualities and performing with impressive financial growth, is exactly what they were looking for when presenting a Great British Franchisee Award.

“Everyone at GreenThumb is thrilled to celebrate Jason and Vicki’s Great British Franchisee Award, which is testament to their exceptional achievements within the franchise network. Since they joined the franchise over 15 years ago, they have been trailblazers in building not only their own local business, but the GreenThumb brand in the UK”, said Sue Moore, GreenThumb’s Franchise Development Director. “Jason and Vicki’s story of growth, community involvement and continuous improvement makes them a deserving winner and an excellent example within the franchise community. The duo are already focussed on taking their business to the next level and we’re delighted to support their ambitions and dreams.” 



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