Posted:06-July-2009
Chipsaway franchise turns on TV campaign
A mischievous new TV ad for the UK’s leading minor automotive paintwork repair specialist ChipsAway International is about to hit the small screen in households across the nation at the end of this month.
The light-hearted commercial will be screened across twenty Sky and Cable channels, including Bravo, Gold, UK Style, Hallmark and VH1 – as well as appearing on the popular YouTube website.
“Our new advertisement looks set to raise a smile as well as our profile, when it makes its debut next week,” said Lloyd Evans, Chief Executive of ChipsAway. “This is a really exciting time for the company as our brand will be seen by millions across the country.”
The advert represents a major investment by ChipsAway in supporting its franchisees, raising brand awareness and generating new business through high impact promotion of ChipsAway’s services to consumers on national television.
ChipsAway is already one of the most successful franchises in the UK with around 350 franchisees operating nationwide, and a network of master franchisors overseas.
Franchisees operate from professionally liveried vehicles, customised as fully equipped mobile workshops, which means they can repair minor dents, paintwork scratches and bumper scuffs to car paintwork on a ‘same day’ basis, in a location most convenient to their customer and at a fraction of the cost of traditional body shop repair methods.

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