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Posted:24-June-2010

Record breaking number of renewals for Martin & Co franchise

The Martin & Co network have had many reasons to celebrate over the past year, with record breaking results and their domination of the industry’s national awards. However 2010 has given some of the network’s award winning offices an additional reason to toast to the future. Ten Martin & Co offices across the UK have reaffirmed their commitment to the UK’s no.1 letting agent by renewing their franchise agreements for another 5 years.
 
All these offices are great examples of how a franchise business partnership can achieve outstanding results. The offices may not have to pay a fee to renew, but there are strict criteria that they must meet in order to continue to fly the Martin & Co flag. Part of the renewal process includes the franchise owners visiting and meeting the head office team, as well as having a personal meeting with Group MD Ian Wilson to discuss their business plan, and their vision for the next five years.
 
“Our rise to the top has been quite remarkable, particularly over the past 5 years. The foundation of our success has been the business partnership with our successful and committed franchise owners, who not only drive their own business locally but who are also vital in developing the brand as a whole. We are delighted to be renewing our partnership with all of the offices, all of whom are a credit to the brand.” commented Ian Wilson.
 
The offices have certainly seen a number of changes over the past 5 years. A strong brand strategy over the last five years has transformed the group. The Martin & Co website now has more visitors than any other lettings specialist’s website*! The offices have also seen the introduction of the striking Martin & Co cars, a powerful marketing tool utilised by all ten offices. The renewing franchise owners have also seen the size of the group double in the last 5 years.
 
The future certainly looks bright for Martin & Co and their franchise owners as they continue to invest in the brand and firmly establish themselves as the market leading letting agent in the UK.
 
The offices that have renewed are Bath, Belfast, Caterham, Cheltenham, Guildford, Littlehampton, Milton Keynes, Twickenham, Woking and York.
 
*sourced from impartial web experts Alexa.com
 

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