The UK’s leading automotive paintwork repair franchise ChipsAway has unveiled a striking new livery for its 300-strong fleet of specially customised vehicles, featuring sleek silver paintwork and strong eye-catching brand messages.

The contemporary new look mobile workshops, with their distinctive ChipsAway logo and corporate styling, represent a powerful advertising presence for franchisees as they travel around their territories.

 

“We wanted to update our vehicles to increase their visual impact, but also to provide customers with easy to absorb information about our services and a memorable national number to call for free estimates,” explains Robin Auld, ChipsAway Marketing Director.

 

“We had a few prototypes to choose from, but this design won an overwhelming thumbs up from the majority of our franchisees, who voted for the silver background with clean simple branding at our Annual National Conference last March. Everyone is delighted with the new livery – and our franchisees can’t wait to update their vehicles. New franchisees will of course get the latest style vehicle, bearing their own name and contact details, straight away!”

 

ChipsAway is the UK’s leading automotive paintwork repair specialist, with a nationwide network of around 350 specialists providing high quality on-the-spot repairs to minor damage such as paintwork scratches, bumper scuffs and kerbed alloy wheels from fully equipped mobile workshops. Repairs are completed within a matter of hours and at a fraction of the cost of traditional body shop repair methods. With 34 million cars on the road and over 17 million repair opportunities each year, ChipsAway estimate that they currently only deal with 3% of market demand!