Posted:04-November-2010
Domino's Pizza discusses nature of franchise industry
In this edition, we’re focusing on the hospitality sector and the opportunities available to people who fancy taking their careers in a tasty new direction.
Franchisors such as Domino’s Pizza are finding the hospitality sector offers a wealth of untapped talent in the search for entrepreneurs who are keen to make their mark in the business world. Andy Hirst, head of franchise development at Domino’s Pizza, explains: “The nature of franchising means that you don’t need to have lots of experience or to have previously owned your own business to become a successful franchisee. However, we’ve recently recruited a number of new franchisees from hospitality backgrounds and found that with their experience, they are extremely well suited to our business model.”
The fast paced nature of the hospitality industry and relentless focus on customer service makes a food franchise such as Domino’s an ideal choice for people looking to reap the rewards of owning their own business. Domino’s will provide all the necessary training and assistance to get a new franchise up and running using a proven business model. Ongoing support is provided too so if you’ve never been involved in marketing or don’t have any IT experience, head office and field-based teams will provide the assistance you need. New franchisees just need to be committed to the brand and to delivering the best possible product and customer service – as well as sharing a passion for pizza!
“I’ve been working in the food franchising industry for the past 25 years and thrive on it. It’s such a vibrant, exciting sector to be in,” continues Andy Hirst. “It might not seem like an obvious choice on first glance, but once you look into a business such as Domino’s, it’s easy to see why it’s such a good fit for those with hospitality experience. The sense of teamwork; fresh, high quality ingredients and the buzz of our in-store environment are just a few great reasons – not to mention the rewards of being your own boss. Pizza delivery continues to offer fantastic opportunities for growth and if you’ve got the drive, determination and passion we’re looking for, there’s never been a better time to start a Domino’s franchise.”
Franchises such as Domino’s can provide excellent opportunities for growth and fast progression. Franchisees can typically go on to own three Domino’s stores in just five years and build up a portfolio of at least six stores in 10 years. Domino’s delivers fantastic rewards for passionate, hardworking entrepreneurs – in fact, one in three franchisees are millionaires.
Pizza people
Domino’s franchisee Filipe Maia e Silva, studied hotel management in Switzerland and worked in the hospitality industry for 12 years before taking the plunge to open his first Domino’s store in Bolton.
“I’d always wanted to own my own business,” said Filipe. “While opening a Domino’s franchise might not be a typical next step, it’s the best decision I’ve made. I’ve a passion for good food and customer service so Domino’s was an ideal choice for me to continue using my hospitality experience, while earning the rewards of being a franchisee.”
Filipe opened his first Domino’s store in the North of Bolton in January 2010, and has not looked back. “Domino’s proven business model and well-recognised brand, combined with its franchisee support, has really given me a great boost and enabled me to hit the ground running. I’m relishing the challenge of owning and running my own business – it’s busy and hands-on, but I love it and certainly wouldn’t go back!”

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