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Posted:14-November-2024

Amorino signs new franchisee for Birmingham area

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Amorino, the #1 premium Italian gelato franchise, is set to open in Birmingham.

Saleh Al-Omeri is the latest franchisee to join the growing Amorino network. Saleh has plans to open 3 stores in Birmingham and 1 in Stratford-upon-Avon.

Saleh comes from a non-food background with his experience lying in exporting.

“I’m excited to be moving into the F&B market and working with such an established brand,” commented Saleh.

“Amorino is really making an impact across the UK and I’m delighted that I can bring it now to Birmingham and the surrounding areas, where I know it will be as successful.”

Amorino’s Franchise Director Roman Aslamzada said, “We are excited to be opening in Birmingham.  It has always been a key area for us and its great to be doing it with a franchisee with the passion and enthusiasm that Saleh brings to the network.”

Amorino currently has 31 operating stores and have plans to increase the size of UK estate to 50 stores by 2025. They are seeking multi-unit partners across the UK.  The opportunity can work alongside existing food and non-food brands; one of their multi-unit partners is also a franchisee for Domino’s.  They also have an ex-KFC franchisee running multiple Amorino stores.

And whilst food operation experience is beneficial, it is not essential as they have a number of successful franchisees with no food experience.

Interested and want to know more about Amorino?

The Amorino profile outlines all aspects of their franchise opportunity and allows you to contact them for further information or to ask a question.

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